GOSF – Great Online Shopping Festival 2014 initiative by Google

December 11, 2014

Good news for all online shopping lovers, now loosen your pocket and spend as much as you can at the Great Online Shopping Festival (GOSF 2014). Get exclusive offers, discounts, surprise gifts and much more only at GOSF.

Are you wondering what actually GOSF is? Have you heard this name first time? Well, there are many who might take part every year in this shopping festival organized by Google and on another side there are people who might hear this amazing name first time. So, for both the experienced ones as well as freshers’, here is a brief about this festival.

GOSF 2014

This online shopping festival will run from 10th Dec 2014 (today) – 12th Dec 2014. It has already begun on Wednesday (Yesterday) with a glittering launch ceremony in Gurgaon. Here, in this festival various brands will offer best deals on www.gosf.in for 72 hours.

Great Online Shopping Festival

This year well known brands like HP, Lenovo, Tata Housing Development Company, Van Heusen, Karbonn Mobiles have kept their new products in the market via GOSF. Among the exclusive product launch, two are from Google itself including Google Chromecast and Nexus 6. Chromecast is a device used to view online streaming videos on the TV screens. It is available for INR 2,999 at GOSF and is also available for Rs.2399.

Other Exclusive Launches

2014

Various Housing projects by Tata Housing are also launched in this shopping festival including The Cascades in Banglore, Tata Value Homes located in Boisar near Mumbai with a starting price of Rs.16 lakhs. Nearly about 25 to 30% percent people book homes online, about 70% of leads are generated from NRI’s.
Google has appropriately created the buzz and excitement about this event. Another well known brand Van Heusen launched its stellar collection in this event.

Most Visited Corner: @299

This time GOSF has come up with a special section “@299” where every single product is available just for Rs.299 that too with Free Shipping and Free COD. This will tempt new online shoppers to attempt their first online shopping transaction. Brands available here are Philips, JBL and Benetton.
Imagine Philips Product@ just Rs.299! Sounds interesting, so visit GOSF for such low discount offers on branded items.

Interesting facts about GOSF

Originally, this festival was first launched in the year 2012. Comparing to the brand partners that took part in this event in 2012, we can see the significant rise in the number of brand partners in today’s festival. The overall brand partners in 2012 were 90 which increased to 270 in 2013 and it has reached five times the initial one i.e. 450 brand partners in 2014!

Discussing about the its website traffic as well as other partner websites, we can see determinant increase in the traffic in the progressive years. Last year (2013) , near about 2 million users had access to this website and if we talk about the combined traffic including partner’s website then it crossed over 16 million users and the main important thing most of the brand partners saw an amazing growth of up to 350% growth in daily sales.

Aim behind GOSF

In the year 2005, USA launched a concept of one day online sale where well known online portals would participate and offer fabulous discounts. This was known as” Cyber Monday”. Now, this concept is well known worldwide and is adopted by many countries including Canada, Japan, Colombia, UK and India.

The prime GOSF in 2012 was advertised on you tube and Google plus. Many various E-commerce sites like Flipkart , Homeshop 18, Snapdeal, Infibeam, Indiatimes shopping and Makemytrip were partnered with Google.
In 2014, apart from Flipkart all others are participating this year as well. These websites included dedicated landing pages for GOSF. As per 2013 and 2012 reviews about this festival, it is known that this festival was a grand success and generated good revenue.

Reviews about GOSF

Indian e commerce economy is comparatively small as compared to that of China. India needs many more events like GOSF to boost its E-commerce economy, In India, E-commerce is yet a revolution. Cash on Delivery is only preferred in India and no other countries in the world have this option on their websites.

Wind Up

So, what are you waiting for? Hurry and Log in to GOSF site and start buying your favorite things today! Or else you may need to wait for next year to avail such huge discounts and fabulous offers. Softqube Technologies, an Online Marketing Services Provider will be glad to see its readers befitting from its post thus availing good discounts on their favorite products.

We love you all and so we decided to provide a long lasting shopping experience to our readers via this blog post.

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Nitin Suvagiya

He is working with Softqube Technologies as Director, since 2009. He has over 15+ years of experience in Microsoft Technologies, working as a CEO and also providing consultation in DevOps as he is DevOps certified. He has good expertise in UX/UI designing in any application.

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